Cultureseed
Carolin Salé
Prof. Gert Trauernicht
Prof. Dr. Fabian Hemmert
1 18/19
4
Here to Create: How to Bring the Power of Innovation to Everyone through a Digital Innovation Tool
Cultureseed is a browser landing page, which opens automatically when starting the browser or opening a new tab. Being installed on every computer or laptop throughout a company, it helps to implement a culture based on innovation and creativity by setting little challenges on a daily basis, shown on the start page. They help the employees to develop and strengthen their individual creative power to use it as a routine in their working life. This way, all employees co-create the innovation culture of their company, but according to their individual needs.
Thanks to Cultureseed, a culture of testing and experimenting shall be created. The employees are allowed to fail and can learn from their mistakes. Problems can be examined, ideas can be developed and shared with the community. Ingrained routines shall be removed to foster creative dynamics, which can be lived and breathed by every employee.